Does your company need to communicate more effectively with prospects and customers?
Most companies lack the time, need some help, or simply do not have the skills they need to translate what they do into language that prospects will understand. They use jargon and imprecise language because they already know exactly what they’re talking about.
I serve as a fresh set of ears, a proxy for your company’s prospects and customers who don’t spend every waking minute thinking about your products or services and therefore lack the understanding and perspective you may think that they have. I’m an engineer, an award-winning technology journalist, and an experienced technology marketer who can translate corporate speak into ideas, concepts, and content that match your customer’s needs, wishes, and desires. The result: instant connection, which then generates high interest and willing buyers for your products and services. In other words, I deliver leads. If you need to connect with your target audience, call me at (408) 910-5992.
Note: I currently work full time in the Corporate Strategy and Marketing Group at Xilinx.
Please see my Xilinx Xcell Daily blog and my LinkedIn Profile.